In today’s word, more and more consumers are turning to the internet to find the products and services that they need. Therefore, online marketing is an integral part of running a business. By 2016, more than half of the dollars spent in the US retail sector will be influenced by online marketing and web presence. In fact, effective online marketing should be multi faceted, incorporating SEO, social media marketing, and web design. A high quality, professional website is the cornerstone of any effective online marketing program. However, effective web design can be tricky, requiring extensive knowledge of HTML and coding. Furthermore, graphic designers are an important piece of the web design puzzle, as are effective copywriters and Seo analysts. Mobile web design and development services are also essential, as nearly half of all Americans are now using smartphones with access to the internet. Mobile web design and development services help to ensure that your website is accessible via mobile phones. Overall, hiring a professional for web design can help to ensure a high quality, informative, and professional website. Of course, SEO, or Search Engine Optimization, is a particularly important aspect of online marketing. In fact, according to SEMPO, the North American search engine marketing industry will be valued at nearly $23B by the end of 2012. Many companies invest thousand into web design and development but do little to enhance their website’s visibility and ensure that it is actually seen by potential customers. Studies show that when consumers utilize an internet search engine they typically click on the first link that meets their criteria and are unlikely to scroll through pages and pages of results. Therefore, the higher a website appears in search engine results pages, the more likely a consumer is to visit that website. It is also essential that a website appear in organic, as opposed to sponsored links: Approximately three quarters of Internet search engine users say that they avoid paid advertisements, clicking on only organic links instead. SEO, which raises a website’s ranking in search engine results, is thus a crucial part of effective online marketing. Lastly, social media is also an essential part of internet marketing. Nine out of ten adults who are online use social media extensively, meaning it is a great way to reach out to potential customers. Overall, effective online marketing can help to boost online sales. More info like this: www.hope.edu
Archive for March, 2013
Statistics today show that 70 percent of the links clicked on by those that use search engines are organic. Search engine optimization is a variety of Internet marketing that improves organic ranking of these pages by increasing the overall content visibility and quality. If you feel that reselling SEO holds value for your business, look for the best seo reseller plans that you can find so that you will be able to achieve success with your reselling activities. eCommerce sales went past the $200 billion mark in the year 2011. As a reseller SEO packages that you provide will help your clients increase their eCommerce sales figures very easily. When you become a reseller SEO is not a service that you have to understand how to create or provide to your clients. For a reseller SEO comes from a third party source that specializes in being able to optimize web sites for a variety of different online clients. While a reseller is not responsible for the technical elements of search engine optimization, if you want to achieve the maximum success as a reseller SEO must be provided in an efficient way so that you can help your clients as much as possible. As a reseller SEO services also have to be provided at a fair price. When you turn your organization into a reseller SEO pricing is dependent upon your preferences as well as how much money you want to make from these services, so it is important that you plan properly so that you can earn as much income as you can while still offering marketing at a fair price for your clients. Do some research so that you can determine what kind of price point is best for your particular clients so that you will be able to help them meet their search engine optimization needs at a price that makes sense for them. In addition to reselling search engine optimization, you can offer social media marketing. 30 percent of businesses today decide to outsource at least some of their social media marketing, an increase in the amount that did in 2011. About 94 percent of social media marketers keep track of the number of fans and followers that their clients have on these social networks. Reselling marketing puts your organization in an excellent position to help clients and earn more money, so be sure to go about it in an effective way so that you succeed at reselling valuable web services.